Note: The job is a remote job and is open to candidates in USA. Alnylam Pharmaceuticals is a leader in RNAi therapeutics, and they are seeking a VP, Head of US TTR Marketing. This role is pivotal in defining strategies for the TTR franchise, leading a team of marketers, and enhancing patient access to therapies while ensuring compliance with regulatory standards.
Responsibilities
• Develop and implement comprehensive marketing strategies for driving awareness and diagnosis of TTR amyloidosis, and for maintaining high preference/market share of Amvuttra and Onpattro among HCPs and patients
• Lead, mentor, and develop a multidisciplinary marketing team, fostering a culture of customer-centricity, thoughtful risk-taking, and cross-functional partnership
• Oversee the development and execution of brand strategies, ensuring consistent messaging across all channels and touchpoints
• Leverage market research and data analytics to gain insights into customer behaviors and market trends
• Cultivate strong relationships with key opinion leaders, patient advocacy groups, and professional organizations
• Ensure all marketing activities comply with regulatory guidelines and ethical standards
• Establish and monitor key performance indicators to measure the effectiveness of marketing strategies
Skills
• Bachelor's degree required
• ~15 years of US/global biopharma marketing and business experience, with experience managing sizable teams
• Proven track record of developing and executing successful marketing campaigns and strategies in competitive markets for pharmaceutical products
• New product launch experience is a must
• Extensive experience with HCP and consumer marketing, as well as engagement with, and cultivation of, thought leaders
• Deep understanding of the US healthcare system, reimbursement landscape, and regulatory environment
• Strategic thinker with the ability to analyze complex data and market insights to drive decision-making
• Strong leadership, communication, and collaboration skills
• Excellent communication, negotiation, and interpersonal skills
• Strong executive presence
• Demonstrated ability to lead and inspire a team towards achieving common goals
• Demonstrated ability to foster and drive cross-functional collaboration
• Possesses high integrity and exceptional work ethic
• Willingness to travel as needed
• MBA or advanced degree in a related field
• Experience at large biopharma company
• Experience in cardiology
Benefits
• Comprehensive benefits including medical, dental, and vision coverage
• Life and disability insurance
• A lifestyle reimbursement program
• Flexible spending and health savings accounts
• A 401(k) with a generous company match
• Paid time off
• Wellness days
• Holidays
• Two company-wide recharge breaks
• Generous family resources and leave
Company Overview
• Alnylam Pharmaceuticals is a biopharmaceutical company focused on the discovery, development and commercialization. It was founded in 2002, and is headquartered in Cambridge, Massachusetts, USA, with a workforce of 1001-5000 employees. Its website is http://www.alnylam.com.