Note: The job is a remote job and is open to candidates in USA. AmeriLife is seeking a strategic, results-driven Senior Marketing Consultant to lead marketing initiatives for their life insurance and annuity solutions. This fully remote role involves developing and delivering marketing programs that drive advisor engagement and business growth, while collaborating with sales managers and key partners.
Responsibilities
- Lead the development and execution of integrated marketing campaigns across digital and print channels
- Partner with sales and channel leadership to identify opportunities that drive advisor engagement and revenue growth
- Create clear, compelling messaging that simplifies complex life insurance and annuity concepts for advisors and clients
- Develop and deliver marketing content including brochures, sales collateral, presentations, email campaigns, social media, web content, and case studies
- Track campaign performance, lead generation and results to ensure effectiveness and opportunities for improvement
- Manage projects end-to-end, ensuring timelines, quality, and compliance requirements are consistently met
- Support product or initiative launches with positioning, messaging, and go-to-market strategies
- Collaborate cross-functionally with internal stakeholders and external partners to deliver high-quality marketing programs that align with partner goals and requirements
- Work closely with compliance teams to ensure all communications meet regulatory standards
- Develop targeted strategies for key distribution partners, market segments, and focus firms
- Contribute to advisor and internal training initiatives through marketing and educational content
Skills
- 5–7+ years of marketing experience, preferably in financial services
- Life insurance and/or annuity experience strongly preferred
- Strong understanding of advisor distribution channels (independent, broker-dealer, RIA, etc.)
- Exceptional writing and editing skills with the ability to simplify complex financial concepts
- Experience executing multi-channel marketing campaigns (digital + traditional)
- Familiarity with marketing automation tools (e.g., Pardot, Marketo, HubSpot, Active Campaign, etc.)
- Strong project management and organizational skills with the ability to manage multiple priorities
- Strategic thinker who can build trusted relationships with key stakeholders and influence cross-functional teams and drive alignment
- High attention to detail with the ability to thrive in a fast-paced, remote environment
Benefits
- PTO
- Medical
- Dental
- Vision
- Retirement savings
- Disability insurance
- Life insurance
Company Overview
AmeriLife provide insurance and retirement solutions to enhance the lives of pre-retirees and retirees. It was founded in 1971, and is headquartered in Clearwater, Florida, USA, with a workforce of 1001-5000 employees. Its website is http://www.amerilife.com.