E-commerce Google Ads Specialist

Job Description: • Create and manage Google Ads campaigns for E-commerce products • Plan and launch Search, Shopping, Display, and Performance Max campaigns • Structure campaigns with proper ad groups, keywords, and product segmentation • Align campaigns with business goals and E-commerce marketing strategies • Monitor campaign performance daily or weekly • Optimize bids, keywords, audiences, and placements to increase sales • Improve click-through rate (CTR), conversion rate, and ROAS • Identify underperforming campaigns and implement improvements • Manage product listings via Google Merchant Center • Optimize product titles, descriptions, and feed attributes for better ad performance • Create product groups and segment campaigns by product type or category • Track conversions and campaign performance using Google Analytics • Prepare weekly or monthly performance reports • Analyze campaign data and provide actionable insights to increase revenue • Conduct A/B testing for ad creatives and landing pages • Identify opportunities for scaling profitable campaigns • Stay updated on Google Ads strategies and E-commerce trends Requirements: • Proven experience managing Google Ads campaigns for E-commerce stores • Strong understanding of: Search Ads, Shopping Ads, Performance Max campaigns, Keyword research, Audience targeting, Conversion tracking • Experience with Google Merchant Center product feeds • Familiarity with ROAS optimization and E-commerce advertising • Ability to analyze data and improve campaign performance • Strong communication and reporting skills. • Experience managing ads for Shopify or other E-commerce platforms (preferred) • Knowledge of conversion tracking and Google Tag Manager (preferred) • Experience running ads for fashion, retail, or consumer products (preferred) • Google Ads certification from Google Skillshop (preferred) Benefits: • Competitive rates • Weekly payments • Various open roles are available • Free training and upskilling • Constant support and guidance • A vibrant community always ready to support you • And more!